Harrow Churches Housing Association – Annual Report 2015

Korsenn design HCHA’s Annual Report for the 3rd year again – April 2016.

For this years Annual Report re-design, the concept image wise was more of a focus on HCHA’s Tenants, utilising positive images of the Tenants who reside across the HCHA estate. All to reinforce the organisations brand, core value’s and Tenant sectors of; Sheltered, General Needs, Young People, Extra Care and Homeless Tenants for the front cover design.

HCHA are a great charitable organisation, a housing association that you get the feeling with of a strong ethical code, whilst dealing with them. Also an organisation with a history of good deeds in social housing in North West London. Run by people who actually do care about and commit to those of us in society who are in potentially socially disadvantaged positions at different stages of this life. All good to know! So to inform and reflect on these core values, they publish various media throughout the year. So this year’s Annual Report was a slightly more simpler design affair, after the previous years 50th Anniversary celebrations within HCHA. But it still had to communicate effectively the brand values and the past years business, news, projects, a new merger with Harlington HA and those all important financial figures of course. Photography was commissioned via locally based photographer, Lucy Baker and also in-house with HCHA’s Communications and Projects Manager, Soni Shah.

Above: The Annual report front cover featuring HCHA’s Tenants, utilising positive images of the many and varied folks who reside across the HCHA estate.