Marker visualising – Kraft Foods – Dairylea Sales Promotions and POS.

 

Marker visuals for Dairylea sales promotion concepts and (Above and below lower), Dairylea and Jurassic Park 3 POS design work, (see POS section for the JP3 finished designs). Marker and design work for Studio Six Communications, Clifton, Bristol.

If you need concept’s visualising, then marker scamps and visuals are one way to go. 

I still think it’s important as a designer to be able to draw or visualise both traditionally as well as digitally in whatever the latest software is. You can communicate your ideas quickly and concisely with a sketch before getting too involved digitally. But it does get to excite and include the client in the process of origination and the the creative process of your ideas. Scamps in rough form are more helpful as opposed to a weak finished digital visual of your concepts. Ideas matter, get it right at this stage and the client always feels a lot more involved.